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Leading a “No-Surprises” Approach in a Chaotic World, sponsored by BolenInk
May 17, 2017 @ 11:30 am - 1:00 pm
Leading Business and brands operate at the wildest convergence of reputation, media, digital influencers and political advocacy ever seen. As communicators, we often find ourselves standing in the middle of this very complex intersection of stakeholders. How we lead and engage – both internally and externally – can mean the difference between success and setback.
Join us May 17 for a luncheon on Leading a “No-Surprises” Approach in a Chaotic World, sponsored by BolenInk. During this luncheon, Lance Latham, Williams’ director of external communications, will provide a look into a team-based, “no-surprises” approach to communication campaigns that support multi-billion dollar energy infrastructure projects in today’s politically charged environment. He’ll also bring firsthand stories and insights from companies like Scotts Miracle-Gro and Kimberly-Clark (Kleenex, Huggies).
Throughout the discussion, he’ll highlight critical leadership skills and capabilities required of communicators – regardless of position or level – and how those who embrace transparency and candor in today’s ever-changing world can contribute significant value.
When: 11:30 a.m. to 1 p.m., May 17
Where: Tulsa Country Club, 701 N. Union Ave., Tulsa, OK 74127
- IABC Member fee $25
- IABC Non-Member/Guest fee $35
- Student fee $15
Lance became director of external communications at Williams in 2014 and is a leader on the company’s Communications and Strategic Outreach team. His team’s areas of responsibility include media relations, energy infrastructure advocacy campaigns, digital/online engagement, crisis management and also providing strategic communications counsel for members of the company’s executive leadership team.
Before joining Williams, Lance led integrated communications, public and government affairs in both heavy industry and at companies with well-known global consumer brands, including Scotts Miracle-Gro and Kimberly-Clark. Prior to his corporate work, he spent 10 years in various roles on political campaigns at both the state and national levels.