IABC Tulsa May 2013 Meeting

Change Communication that Creates Value

Communicating change in organizations is a constant challenge. As the C-suite has gotten more sophisticated, so too are its expectations of communication in a change effort. Senior leaders/executives want real value and measurable results. Understanding the dynamics of change, types of changes and how communication can push the change process forward makes us more valuable to those leaders. In this interactive session you’ll learn:

  1. The seven planning steps that ensure consistent response to change
  2. How to focus on behaviors that deliver business value
  3. How to respond to changes that occur within your larger change effort

Plus, you’ll participate in exercises you can take back to help others in your organization be more responsive to change when it comes to your door. As a bonus, you’ll get a valuable tool for use in your next change initiative.

All about Stacy
Stacy Wilson, ABC, founded Eloquor Consulting, Inc., in 2001, to help large companies communicate more effectively with employees. Eloquor specializes in intranet/portal governance, usability and content, and change communication. Stacy has 25+ years of communication experience. Clients include XL Group, ConocoPhillips, Pitney Bowes and Newmont Mining. Stacy is a past IABC International board member and past chair of the IABC Southern Region Conference. Stacy has a bachelor’s in public relations from SMU, is a frequent speaker and published author.

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